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Lexus - Heartbeat

Emen8

In 2015, we set out to connect a car and driver like never before by developing a unique RC F with biometric paintwork, which displayed the drivers heartbeat on the car. Find out more about this groundbreaking experiment in the videos below and discover just how thrilling it is to drive a Lexus RC F.


  • CLIENT
    Lexus
    DATE
    2015
    SKILLS
    Photoshop, Illustrator